For an e-commerce startup, the brand is often the first real business asset the market recognizes. Customers may not know the legal entity behind the business, the supply chain, or the software architecture, but they quickly learn the store name, app name, logo, domain, and marketplace identity. In Turkey, that makes brand protection a legal […]
For Turkish startups, a mobile app is rarely protected by a single legal right. An app usually combines a name, logo, icon, interface, source code, backend logic, database structure, content, user flows, analytics, contracts, and personal-data processing. Under Turkish law, those elements do not fall under one unified “app right.” They are protected through a […]
Open source software is now part of the default technology stack for many Turkish companies. Startups, SaaS providers, fintechs, e-commerce platforms, AI ventures, industrial software businesses, and enterprise IT teams commonly build products on top of open source components, frameworks, libraries, developer tools, and infrastructure software. But the fact that code is “open source” does […]
For a startup, the name is usually the first legal asset the market notices. Long before customers understand the product architecture, the code base, or the business model, they start recognizing a word, a logo, an app name, or a service name. In Turkey, that makes pre-launch name protection a legal and commercial priority, not […]
For startups, a trademark is often the first intellectual property asset that customers actually see. Before investors understand the cap table, before users care about the code base, and before the product matures into a defensible business, the market usually meets the company through a name, logo, app name, service name, or product label. In […]
For startups in Turkey, intellectual property is rarely just a legal formality. It is often the bridge between an idea and a scalable business. A young company may build value through a product name, a software platform, a technical solution, a device design, a content ecosystem, a customer-facing app, a database, or a confidential business […]
Expanding a brand through franchising in Turkey is rarely just a commercial rollout. It is also an intellectual property project, a contract-risk project, and often a competition-law project. A franchisor entering the Turkish market may focus first on market potential, locations, consumer demand, and local partners. But the real durability of the expansion often depends […]
E-commerce has changed the way intellectual property disputes arise in Turkey. Brand misuse, counterfeit listings, unauthorized product photos, copied descriptions, parallel imports, misleading marketplace listings, keyword advertising, and platform-based free-riding can now damage a business before a traditional infringement action reaches judgment. In Turkey, this risk is addressed through a combination of Law No. 6563 […]
In Turkey, one of the most misunderstood issues in innovation-driven businesses is who owns the results of employee creativity. A company may assume that if it pays the salary, it automatically owns the invention, the code, the design, the database, the film asset, or the technical solution produced by the employee. Turkish law does not […]
Intellectual property disputes in Turkey are rarely only about formal ownership. In practice, they are about speed, market control, evidence, and timing. A right holder may have a registered trademark, patent, design, or copyright asset, yet still lose commercial ground if it cannot move quickly enough to stop infringement, preserve proof, and obtain relief before […]